After a magnificent start to 2010 for Precise English, I feel it’s time to discuss why copywriting, and specifically SEO copywriting, is a service that is rapidly increasing in popularity online.
Online Writers…
…are extremely common. However, I think it’s vital I mention that I’m talking about professional SEO copywriting services, not poor quality work submitted to article directories etc. by non-natives or those with no qualifications.
For example; at Precise English we receive a lot of disgruntled clients’ who have come to us after initially seeking work for a few pounds or dollars an article, only to see the quality is ridiculously bad – and they now want a professional writer with a journalism degree and several years experience to handle their copywriting needs.
Why SEO Copywriting?
Precise English started off with a small clientele who requested mainly advertising & marketing material, plus the odd web content order. As we are growing every day, we can now boast that over 75% of our clients’ require some form of search engine optimisation – whether it’s web content with the search engines in mind, or articles and blogs, we do it all.
SEO companies’ are beginning to realise the age-old phrase that ‘Content is King’ is actually true. Hire the greatest web developer/designer in the world and ask him/her to make you a site – if you place poor quality content on it, you’ve wasted a lot of money! Many small and medium-sized SEO companies’ (with no in-house copywriting team) now work alongside professional copywriters like myself and offer their clients’ the services we offer (web content, articles, blogging, press releases etc.).
Correctly optimising your site for the search engines AND the user is vital in any SEO campaign- which is why SEO copywriting is rapidly increasing in popularity with every day that goes by.
Until next time,
Benjamin
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Comments ( 1 Comment )
as a Professional Copywriter I think that the rise in online copywriters is simply a movement of the times. As more business is done online, more people need to have content writing for them. I don’t know what will happen when the industry reaches its peak, but for now the going is good.
professional copywriter added these pithy words on
Feb 09 10 at
6:22 pm
