It seems increasingly unthinkable that a company seeking to generate interest in its services online would neglect to have a presence on the social networks. However, most modestly-sized businesses simply don’t have time to not only respond to every tweet directed at them, compose new tweets, update their status whenever necessary or build strong, mutually-beneficial connections on a daily basis.
Twitter has around 140 million users, which theoretically gives your business the chance to connect with 140 million people. If there are so many users, then, why is it so difficult to increase your number of followers? Using Twitter is all about striking the right balance when it comes to tweeting, which is simple when you know how.
Most people, at least most people in the English-speaking world, assume that the majority of the Internet is written in English. It is in fact just over a quarter, with Chinese hot on its heels at over 24%. Indeed the 10 most popular languages on the Internet, account for 82% of total users. Twitter is no different.
Twitter provides a great platform for people to connect and interact with others, particularly with those they might not usually meet. It is no surprise, then, that Twitter is being used increasingly by online businesses. Social media can do a lot for a business, from simply spreading the word and drumming up customers, to putting you in touch with useful contacts and providing free advertising. It’s important to get the most out of Twitter, so if you’re new to the game follow these tips to get you started.
If you grew up in a world where ‘tweeting’ was something which birds did and you still think of Twitter as being something which the rich and famous waste their time on, then you could be dismissing the benefits that Twitter Management could have to your business.