Meta data may no longer be used to optimise Google rankings, but in order to entice web users to your website; it’s wise not to ignore them. Regardless of the rankings, your meta titles and descriptions can nonetheless play a pivotal role in leading visitors to your site. Title tags, meta descriptions and keywords are all used in the process of producing title tags. The title tag is the label that you may see at the top of a web page in a browser. In a title tag, you’ll see a brief, well-summarised description of what the page is about. You’ll also see title tags appear when a page appears in search results. It is important that title tags are put together carefully as they can help a person decide whether a page is worth visiting or not.
The problem with a lot of technical terms as far as our clients are concerned is that they are only understandable if the client has a great deal of technical knowledge. Books and websites on information technology are often written at an advanced level and that’s why so many of our customers are confused when we bring up the subject of writing Meta Tags.
Everybody knows that Precise English provides quality (optimised) web copy, SEO articles, business blogs and online press releases – we’re known throughout the world for these core services. However, we’ve recently discovered that not many of you reading this blog know that we also offer the following services:
- Keyword Research
- META Data (Titles, Descriptions)
- Product Descriptions (eCommerce websites)
- Brochures & Leaflets
- WordPress Website Assistance (help building a website with WordPress)
To learn more about any of these services please give us a call on 0845 224 1337 or send us an email through the contact page.